Website of the Week: EdwardKhoo.com

Hi guys! Today I’d like to feature one site I found in the internet which can help us understand what makes a successful website. Check out EdwardKhoo.com.

EdwardKhoo.com is a website dedicated to gadgets and technology. When you check the homepage of the site you are bombarded with a highly interesting template filled with the latest updates in the different categories the site owner is handling. Basically Edward Khoo is a gadget enthusiast and built his site to review the various products available today in the world of communications media. These include laptops, cellular phones, the Internet and news about the online world.

Sure, there are other sites like EdwardKhoo.com. But do you know what makes his site exceptional?

Edward Khoo featured the needs and wants of people when it comes to his niche. He was able to answer the questions such as:

• Who are my clients?
• Who are not my clients?
• Where do my clients usually go when not online?
• What more can I give aside from what they asked me to?

Basically, Edward Khoo’s target market is the gadget and tech news aficionados. Thus his entries are all about gadget reviews, such as phones, laptops, and internet accessories. You will find his site a fun place to go because he provides a lot of valuable information about the stuff under his chosen niche.

But while he provided the needs of his target market, Edward Khoo didn’t stop there. He also thought of related niches to his own, and this included hot topics such as internet communications. Thus he opened a segment about blogging and social networking, as people are also fond of talking through blogs and getting updated by means of receiving live feeds from Twitter News. He then was able to widen his market, gathered more targeted incoming traffic, and became more popular in his part of the internet world.

Even those who are not gadget-interested persons also visit EdwardKhoo.com. The site as well provides tips of advice on those who are doing or are planning to put up their own websites, the latest in the most popular blog software these days, WordPress-this section has actually proven to be helpful to bloggers as most of them use WordPress as their blog software builder.

See the strategy done by this one smart man? You can also do the same strategy on your own business site, as you not only give your clients what they need, but what they want, together with some freebies in the form of news, tips and other secrets , and other referrals who are interested in working in the line of business as while t the same time!