Author Archive
How To Obtain Unlimited Traffic And Backlinks From Social Bookmarking Sites
Posted by: | CommentsSocial bookmarking is a way to save and share bookmarks on the web. You can tag a web page that you find motivating and share it with new people. Social bookmarking isn’t a one-trick pony. It opens the doors to many marketing strategies that you can use to improve your bottom line right away! This is bait for the search engines. By posting in your information about your site or blog and bookmarking on a usual basis you will obtain the search engines showing up at Netscape for example and putting your article on page one for the keyword phrase you are targeting.
Also social bookmarking tagging is more on traffic-based Link building because you only redirecting the readers on the updated articles or stories that your site has. The well known SB sites that give good quality backlink is Digg, its actually a dofollow sites that’s unlike delicious. Social bookmarking is a Web-based service where users can create and store links. It is an increasingly accepted way to locate, classify, rank, and share Internet resources. Social bookmarking is an elixir for all your web promotion woes. It is a way to tag, using key words, and the link of your site on popular social bookmarking websites browsed by millions of users for information every day.
Tags:
Tags are words that you would use to explain the website you are adding to your bookmarks. For example, if you bookmarked this article, you might give it the title ‘Social Bookmarking Lesson’ and the tag(s) you might associate with it could be ‘what is social bookmarking’ and ‘social bookmarking article’ or something of the like. Tagging is a democratic, intuitive process: anyone can tag a site in any way they see fit and there are no agreed-upon conventions. Average people – not search engines or librarians – decide how sites will be classified. Tags are used to organize bookmarks. The bookmarked web pages can be viewed by the community, and can be saved confidentially.
Link Building
Link Building for any site can provide targeted and related visitors to any online business .Link Building can give better exposure and market expansion for a site to many spheres of the online web. Link building helps in getting better search engine ranking for a site if done in a proper way .You can Link to the top social bookmarking services with a single link. There’s no need to figure out each bookmark site’s submission process and no need to clutter your website with dozens of icons.
Social Bookmarking Sites:
Sites like delicious dot com and firl dot com are just a couple examples of this phenomenon at work. With social bookmarking, users create bookmarks that are shared with an entire community. These Sites give Future health the best type of web traffic: viral traffic. Your referral is enormously dominant.
In order to bookmark your sites, you need to manually create your accounts at Bookmarking sites. Creation of accounts doesn’t take much time because you only need one account. SB websites are basically sites that categorize and store ‘bookmark links’ (links which take one to a specific site). Millions of visitors flood these social bookmarking sites to search for information.
The problem?
The problem lies in bookmarking your pages. You have to by hand login to your account at each of these Social Bookmarking sites and add your page’s url, keywords and descriptions.(To my knowledge there are about 111 of them) It will be crazy if you need to bookmark day after day!
Conclusion
With Social Bookmarking, You Can Tap Into An Infinite Supply Of Targeted Traffic And High Quality Backlinks For Free!
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What You Need To Be Familiar With Concerning Writing Articles For Cash
Posted by: | CommentsAre you interested by making cash writing articles for article marketing? You may have read on-line that’s a relatively simple way to make cash from home. Yes, this is true, but there’s additional to writing articles for money. If you need to be a successful article writer, on all fronts, please continue reading on for some useful tips.
If you’re employed for a shopper, you’re usually referred to as a contractor. This suggests that the individual or company in question does not legally employ you. Instead, you complete a bit of labor for them, on an as required basis. As you’ll doubtless not receive health edges, you need to closely examine your situation. If you’re searching to replace your current job with article writing, examine health insurance and your want for it.
If you wish to earn cash writing articles for others, you can actively search for projects online. On-line bidding websites, classified ads, and job boards are great places to attain article writing projects. With which said, there are on-line scams that target freelance writing. The nearly all favored of here scams is writing articles for a client and not having which client pay you. Use your best judgment when functioning with a hot client. Raise for references or request to receive a tiny portion of the payment upfront or once the project reaches the halfway point. This way you won’t lose all your work.
Additionally, be acquainted with which you can write for yourself. To get started, find a 3rd party content website. They permit you to post your articles on their website. For giving them usage rights, you can be paid. Favored forms of payment come with an upfront payment or a page view bonus. There are even third party websites where you are able list your articles for sale.
Articles can also be used to make a content filled website or blog. Here articles make money thru website advertisements. Dependent on your private preferences, you can apply for programs where you are paid for each click or paid a proportion of every sale that you simply help to generate.
Despite whether you write for yourself or a consumer, you will need to signup for a PayPal account. PayPal is a safe way to receive payments online. Instead of issuing checks, numerous paying purchasers and third party revenue sharing websites prefer sending payments thru PayPal. An account is free to have. In fact, if most of your shoppers pay you through PayPal, you are able request a debit card, which will offer you straightforward access to your money.
Even, despite who you write for, you need to report your earnings to the Internal Revenue Service (IRS). You’ll be subject to the self-employment tax. This is vital as lots of new writers are left making an attempt to get the required money at the last minute. After you are self-utilized, even simply part-time, you not purely have to pay your income tax, but the self-employment tax too. You’re encouraged to start saving money for payment throughout the year.
As for writing your articles with ease, are you using Microsoft Word? If not, you’ll need to purchase a copy. If you decide to amass paying shoppers online, numerous need articles to be formatted with Microsoft Word. It additionally has useful spell check and grammar check tools. Although this software can be expensive to purchase, you’ll generally recoup the fees in no time at all. Additionally, save your receipts as every one economic connected purchases may be recorded as a economic expense.
The above mentioned tips are just some of the basics which you want to understand to start producing cash as an article writer. To help increase your chances of producing money, you will need to familiarize yourself with web advertising, search engine optimization, keyword articles and article submission software. Doing therefore will permit you to extend your profits, regardless of who you’re writing for.
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Improving Your Content Marketing With Knock-Out Copywriting Techniques
Posted by: | CommentsDo you need to add more life into your marketing content?
A good way to enhance one’s content marketing methods is to study and emulate the flow of discussions in well-converting sales copies and expert articles. Since content marketing is essentially a show-don’t-sell approach, we would do better learning from the masters. They persuasively promote anything without resorting to actual selling.
Most of us hate being sold to. Selling is a form of pressure that we can all sense. More often than not, what we think – right or wrong – instinctively form a “defensive shield” against sales pitches. But the experts seem to know how to brush this shield aside.
By observing what the experts are saying in their persuasive content, we can discover nuggets of ideas which we can likewise use to improve our own content marketing techniques. As our articles, blog posts and website content get better, so will our profits. We may not be experts at selling but, if we can be good at content marketing, we can still be good entrepreneurs.
So, how do we get better?
Use the AIDA formula. “A” means arresting Attention which is more than just getting noticed. “I” means building the Interest to investigate or read further. “D” means arousing the Desire to possess what is being offered. The last “A” means a persuasive call to Action, to make the reader proceed with what you want to achieve, like to make readers sign-up or decide to buy.
Arresting Attention
In a sales copy, this concerns the title or headline. In the case of a website or blog, this concerns your use of titles and sub-titles. This represents your initial line of engagement with prospects. To arrest attention, your title or headline should identify with a prospect’s problem, need or want.
You know your niche. You know how the people in your niche think. You know where they are most likely to suffer pain. In a few words, you must be able to stress what the pain is and hint that there is a remedy.
Developing Interest
An article usually has a summary and/or an introduction. This is where you can expand on your headline a little further without necessarily getting ahead of yourself and divulging details. The idea is to tease, to make the reader go on reading. Briefly stress why the pain is such a problem and, again, hint at a relief – that there is a solution which is effective because it does what you briefly say it does.
While not blatantly selling, a blog post or website content can be crafted in such a way that discussion flow in much the same manner. The same thing applies to the overall direction of related content and blog posts. Initiate and sustain interesting rapport. Keep your readers glued to your content with a progression that builds up interest.
Content marketing, of course, is about developing trust. Do not forget that you have to be perceived as an authority in the niche you’re in, and that you have to be providing the kind of information that your readers will find valuable and applicable.
Arousing Desire
Awaiting the answer to a problem is a vulnerable stage in the decision-making process. Whether you have mentioned your product or not, it is a good idea to romance your readers with irresistible benefits. This is the part where you emphasize what’s in it for them. You tease them and appeal to their emotions with what they stand to gain. Then you explain – just a little – how your product does its job.
Demos, slide-shows, videos…It’s a good idea to learn doing them. Testimonials and case studies come very handy in this area. Third-party endorsements or testimonials via written texts, audio or video are powerful content marketing tools as these relate to actual experiences which prospective users are most likely to consider before making buying decisions.
Call To Action
You know what sales copies, especially long copies, look like. They have a common flow that can serve as a guide to you content.
Even if you have done the first three parts of AIDA, until you make that sale or sign-up, you’re not done yet. In sales copies, there is a part that handles objections. This includes the familiar money-back guarantee and the implication that one has to be crazy to miss out.
Smart marketers can anticipate objections. They will attempt to remove all possible objections in the readers mind with ready answers. In the same vein, your content should effectively lead your readers to your desired action by providing answers to possible questions that may be the cause of hesitation. You should know these questions if you are indeed familiar with your target audience.
Another element of an effective call to action is the scarcity technique. How you integrate this to a website content or blog post is up to you, but the principle is to make the reader act fast. A time-limited offer, for instance, can be implied in a sentence plainly says so. The same way with a supply-limited offer.
Write with refinement. Content marketing is not selling or, worse, hard selling. Never sound like your pressuring your readers to act. If you can express yourself clearly enough using the AIDA principle, and you really have a good offer, your readers will most likely just arrive at favorable decisions themselves.
There are plenty of well-converting sales copies on the Net to learn form. Study each and every one you come across. Adopt what is useful and start profiting from empowered marketing content.
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Some Tips For Resource Box
Posted by: | CommentsYour resource box is the main reason for you to write and publish articles! Because then you can place a call to action for what you want your readers to do.
Internet is the information highway, this phrase was used until May when it should be proposed to the cliche of the Internet. The World Wide Web go to the World Wide Web are divided into groups, but in general, are looking for information. Whether for gaming, business, recreation or any other network has given us information that proved very profitable.
In recent years many people have learned the secrets of optimization of search engines. More Web sites and others have seen the results of items that have been made for traffic on their websites. Other sites and others have invented the Internet totally committed to offering items that can be read by visitors to your website and links that could be displayed on websites more and more that are affiliated with themes and story ideas.
For example, websites may have many articles on many subjects. As a website visitor reads the articles they have searched, can be found at the end of the article a resource box that you can click the link to the site that sent the article. For example, the article would be relevant to the site. Let’s say if the article is related with the rotation of the tires, the resource box may lead to a link to a site that sells tires or car parts.
A resource box is usually at the end of an article. It will incorporate the name of the author, a brief description of the author, a brief description of the site sponsors and a link. Can a reader likes what they read, they tend to find where it came from the article to read more. The arc of resources is the link to the source of the article and what should be encouraged to go on the site and read a little more or exploration of the subject or topic that fascinates in.
But as the article itself, the resource box must also appeal to demand the attention and interest the reader. While the arc of resources includes only a small space, providing the right keywords and content for your resource box will provide more importance to the reader of your site.
Now, we must recognize that boxes of resources, what are the advantages of having a good resource box “Mainly its driving traffic to your site. Mainly websites allow objects to place in their websites because they can make use of items to fill their pages. They also get affiliation with other sites that may be beneficial for them too. Towards the site authors, to get people to click on the resource box, to generate traffic that can be considered as potential customers.
So what would be a good content for your resource box “Basically, it is keywords, learning the right keywords that people are searching primarily for. There are many tools you can find on the net can help determine what keywords to use.
Cases of resources may also use all the creativity it can get. You only get a small space for your resource box so you should make the most of it. They agree to draw the attention of your reader with resource box content that can give them a second look. The achievement of advertisements on television, you do not have visual aids to drive your point, but you have the power of the imagination of a reader. With the right content, you can think and intrigued.
Another trick is to use words which must be affiliated with your site. Do not mislead your potential website visitors. Build your credibility so that more people are attracted to visit your site and see what you have to offer. Click on the people in your resource box, by providing content boxes of resources that allows a lasting impression. You only have one chance to WOW them and hundreds of chances to repulse them.
Never underestimate the power of the resource box. This may be small in size but provide significant help to generate traffic to your site. A resource box will never get a boring job in practice. Be fun and creative, but at the same time show that has much to offer superfluous to ask something that can not fit a paragraph Yes and no, there are plenty of tips and guides that can help make this step, the first is to realize the importance of a resource box could make people click your link and visits your site.
And similar to the relationship between the campaign ads and Google AdWords as your landing page, so that his party, the resource box with the title of the target page. Think about it.
Learn All About Internet Advertising Paths – The Different Alternatives
Posted by: | CommentsIt is a very common thing that there is a requirement for advertising a business in the regular world and similarly in the Internet domain too there is the utmost requirement for advertisement without which individuals will not be able to find what you are providing and hence no gains at all. Now, if you have your personal Net business, you will have to settle on which Net advertizing paths you will pick out. Generally talking there are two alternatives in front of you, they are (1) the expensive or paying internet advertising methods or (2) the cheap or free advertisement methods. Numerous of you will choose the prepaid or pricy ways but I prefer to employ mostly the affordable or unpaid advertising options with only an occassional mix of the paying ones. In Reality cheap online advertising alternatives draws in good gains and also they shape up with time – although they need a lot of time and sweat but it is an one time effort and lifetime gains option.
Here’s the mention and a comparative look on the low-priced or unpaid and expensive or paying net advertisement ways :
The Unpaid or Cheap alternatives :
1. Blog – This is a very frequent among all the affordable or unpaid methods. Though this can be done utilising a paying platform but there are 1000s of of unpaid or free programs accessible too which offers the alternative to set up a blog for free. I myself favor the free platform more often than not – you merely require to register an account, choose a domain name and title for your blog and then you can start to post immediately.
2. Commenting and Guest Posting – This is completely free and can build up a good quantity of traffic. You simply require to find out some blogs in your subject and post relevant and luring inputs which could attract some visitors. Guest posting is the other solid choice – about 65% blogs now allow guest postings. You are allowed to put your website link in the guest posting and hence could divert some of the visitors to your website.
3. Article Marketing – Compose a couple of articles and submit it to the free but high traffic infested article directories. Give linkbacks to your website in the author bio and you are prepared to attract some visitors to your business web-site.
4. Free Classified Ads – There are thousands of free classifieds online where you could promote your business without paying a dime.
5. Interchange Links – You could exchange links with relevant or even not so relevant web-sites to attract some traffic.
The Paid or Expensive ones :-
1. PPC – This is the highly sought after paying advertizement promotion. The idea is simple – in this case you pay the SEs on a per click basis for bringing out your ads on applicable or relevant search result pages and various webpages. Google has the famed AdWords and Yahoo has its Publisher Network for this type of advert campaigns. These gives straight forward outcomes.
2. Paid Classifieds – These are alike in conception to free classifieds but in this case you are required to give a monthly or yearly fees for exposing your advertisements. Your advertisements are provided with featured positions and exposed at attention-getting positions hence they are more effective.
3. Reviews – You could besides buy reviews where various blogs publishes about your website on their weblogs in exchange of a few dollars.
4. Pop-ups – Not only is this expensive, but likewise straight-out annoying that people close down pop-up windows not even bothering to know what it is all about. Truly speaking, this is an online advertising way that you must try to avoid. Fly advertisements are derivatives of pop-ups which are likewise in the same way irritating to the audience.
5. Podcasts – Broadcasting is to TV as podcast is to internet. It’s one advanced net advertizing way that can in some way cramp your funds. Though if you’re considering effects, pod casting is worth the money.
Unpaid or free versus costly or paid, that’s invariably the question that repeats on whenever we are trying to obtain something. In the arena of internet advertising, just be wise sufficiently to find out what would suit your needs. Attempt what you want as far as there are getable outcomes.
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How To Increase Your Online Revenues With Quality Content On Your Website!
Posted by: | CommentsIf you have a website or a blog, here is how to get unfair advantage you need to win new customers and compete successfully in any marketplace !
While so many website owners complain about less traffic and no sales, a few discovered a way to make more money, even in slow economic times. Their secret?
Successful sites offer their visitors valuable content. They are easy to browse and reliable. And they always strive for improvement.
While this may sound just like a good common sense, most website owners don’t have time for reviewing their content, making their site easily accessible, improving their websites to build and keep good relationship demands.
And that is shame because your success as a Webmaster depends much on these simple and effective strategies I just outlined.
In this article you are going to learn how you too can market your products successfully online. So let us discuss how you can offer a good content on your site a little bit more in detail.
Is your site valuable to visitors?
Make your website valuable to gain credibility and win trust of the visitors. A valuable website offers the visitors exactly what they want.
Your site must contain precisely what people are expecting to get, especially when they searched for it through the search engine. If not, they will click the back button and go to look on the other websites. To be specific, they will go to your competitors’ websites.
It’s not fair, it is unfair. There has to be a solution, and there is:
So picture yourself as a visitor to your website. What would you think your site is all about? Will you need to ask yourself many questions before you can know its purpose?
Or you would know the website’s service or products immediately? What do you think about your website?
Remember you only have less than seven seconds to make a visitor stay on or leave your website. You must not trick your visitors if you want to succeed online.
Put content that your visitor will find comfortable with on you website. Make it easy to read and understand. Use words and phrases that they are familiar with.
Your content must be useful to the visitor. For instance, if you offer garden services, then your site must help your visitor to make his or her garden looking beautiful and attractive.
It must make the visitor comfortable about a neat garden. And to think about you as an ideal person to help him or her to make his or her dream a reality.
Tell your visitors plainly what you can do for them when the arrive at your website.
If you sell or offer many products or services you should create a page for each one of them. And name each section on the website. Make it easy for people to browse through your site.
Avoid animations
Animations are distractive , so don’t use them. Use animations only when they are necessary for your presentation.
See, now you know what to do to make your website looking good and professional. You can have a good content on your website. Presented plainly. And with no distractions to the visitors.
But what does that mean in terms of earning income ? It means increased sales and profits. And outstanding credibility.
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How To Make Extra Money-Sell Your Stuff On EBay!
Posted by: | CommentsMany people have started to make extra money selling their items on eBay and within a cupple of weeks or months they’re raking in thousands of dollars every month.
Are they true? Some of them are and it’s being done everyday.Earn extra money on eBay is easy if you’re willing to educate yourself and follow the rules that have been honed to near perfection over many years of trial and error.
Register with eBay is a good way to begin and browse through the various auctions and see what’s selling and what’s not. There are many tutorials, books and audios you can purchase (some of them are free) if you’re serious about making money on eBay.
The more you know the more likely you are to succeed. The basics are easy and you can get started almost immediately. But, to earn serious cash it typically takes a while to fine tune your business.
The beauty of selling on online auctions is that it’s inexpensive to get started and test a product. Throw it out there and see how many buyers bite. If it’s a flop, try something else and you’ve only lost a few cents. eBay offers many ways to research a product to see what an item has sold for and how many have sold. If there’s no demand for your product, find something else.
Good feedback goes a long way to the success of selling or buying on eBay. Feedback is a system where each buyer or seller receives a rating on his service and the item. A good way to get started receiving positive feedback is to buy a few items and pay promptly.
Whether buying or selling the best way to pay is through Pay Pal. This is a company affiliated with eBay that allows you to pay with a credit card through them. It’s easy, fast and as safe as possible. You can accept checks or money orders if you want, but it delays completing the transaction.
When you’re ready to start selling it’s probably best to start with items around the home you don’t want anymore such as clothes, electronics, books and collectibles. When you run out of those you can find items at garage sales, wholesale houses and even other auctions. Some people sell items for a commission for their friends.
You can sell both new and used items. It’s nice if you can find a niche market for something you’re interested in such as digital cameras, Hot Wheels, or antiques.
The more specialized you become the more you’re perceived as an expert.
When you have multiple items for sale or a good source for your products it may be time to place them in an eBay store. Details on how to do this can be found on the eBay website. In the eBay store, your items are on display without the expense of a bricks and mortar building.
Be honest about the things you’re selling and point out any flaw it may have. If you make a mistake, admit it and make it good. Your reputation as a seller is at stake. A good digital picture of the item will reveal most flaws and will boost your sales. Most of the time on eBay the first picture is free and you can add others for a small fee.
When you sell an item, communicate with your buyer and ship promptly. Say thank you and that you’d appreciate receiving a good feedback and you’ll do the same. Selling on eBay one item at a time or in volume in an eBay store is an excellent way to make easy extra money and maybe even a small fortune…at least a good living.
What’s So Great About Private Label Rights?
Posted by: | CommentsWhen it comes to marketing online, there can’t be enough said about the value of fresh content. After all, content attracts web crawlers to your site and helps you to get indexed by the major search engines. Not only that, but content also serves as a tool for communicating with your current and prospective clients.
It’s probably because of this – along with the increasing popularity of adding free reports and article marketing – that have made private labels rights products and articles so popular and easy to find.
Private label rights take an article or an ebook and turn it around into something that you can say that you have written. At first glance, that sounds great, doesn’t it?
You can get the credit for writing an article or an ebook, you don’t have to spend the time writing it, and – thanks to auction sites like eBay – it doesn’t even cost much to have your own informational article or product.
In many cases, when you purchase an ebook with private label rights, you’ll receive a checklist of what you can do with the product. It will tell you that the product can:
• be edited;
• be relabeled with your name as the author;
• be broken down into individual articles (in the case of an ebook);
• be used as content for your website without attribution;
• be sold or offered as a bonus to your customers;
• be published offline.
It still sounds good, doesn’t it? With an article or ebook and private label rights, you’ll have everything that you need in order to provide an information product – or will you?
You see, with all of the things that seem so great about private label rights, there’s one huge disadvantage: you are not the only one who has these rights.
Even if the original producer of the content limited the sale to five copies, at least four other people will have the same rights to the content. Without making changes, that means that any one article could be posted – unedited – to an article directory with five different “authors” credited.
If each person who bought that content also sells five copies, suddenly there are thirty copies of that same article. If each of the twenty five purchasers sells five copies. . . Well, suddenly private label rights seems to be a little bit less of a great thing.
Think about it:
• How much would your credibility as an expert on a topic be damaged if others were able to claim rights to your content?
• How would you really be able, with certainty, to market a product as your own without a risk that someone could buy the same content with a different name and different author when they were seeking additional information?
• Would you really be offering your customers or readers something of value if you only offered private label rights information?
Of course your credibility could come into question if all you used were private label rights articles and ebooks. You wouldn’t be offering your customers unique content or information, and as a result you’d likely be offering them something of a lesser value than they anticipated.
Private label rights products serve a purpose: for those who are willing to take a chance, who want to have a product or service and who don’t know how to go about creating one, private label rights are an easy way out. However, taking the easy way out isn’t always the easy way of doing things.
While it may be more expensive or more time consuming, having an original article or ebook written exclusively for you or your business is the only way to ensure that you’re offering your customers something of quality.
What’s so great about private label rights? As long as others keep using them, your custom products provide more value and, in time, your customer base will grow while others’ fail.
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Speed Up Your Article Submission Process – 3 Simple Techniques
Posted by: | CommentsYou’ve written your articles and now you’re ready to start submitting them to article directories. If you’ve never submitted an article before, you’ll quickly find that it can be a very time consuming process.
To help you get on the straight path to efficiency, I’ve outlined 3 simple techniques:
1) Don’t submit to every article directory
Submitting to every possible article directory not only takes huge amounts of time but might also not be doing your website any good.
To find the best article directories, look for those that have been around for a few years. Query search engines to see how many articles have been indexed for each article directory; the more the better.
I recommend you submit to no more that a dozen article directories when you’re starting out. Remember Pareto’s 80/20 rule; 20% of the article directories will give you 80% of the traffic.
Don’t waste your time on newer and/or smaller directories
2) Use submission software when possible
I use a semi-automated piece of software that a programmer developed for me. The software inputs my article title, article body, and resource box automatically into the correct text boxes on each directory site. It cut my submission time by 75%.
You don’t need custom software to do this, though. There are several article submission software products available online. You’ll need to do a little research to find out which one will work best for you.
A word of caution, though. Some software will allow you to submit your articles automatically, meaning the software will fill in your information and post automatically. I don’t recommend this because 1) it’s hit or miss on category placement and 2) if something does go wrong, it will go wrong everywhere.
I’ve tested article posting software before and it never, not one time, got the category right. I can guarantee that most good article directories will reject your article if it’s not in the right category.
Also, if you make a mistake, like forgetting to add an anchor tag in your resource box, you’ll have to go back and change every article you submitted.
Even with a semi-dedicated approach, you’ll save a bundle of time. And it will actually be fun instead of cumbersome.
3) Outsource
Another option is have someone else do it. You can either train someone or hire someone who has done it before.
I recommend posting a project to elance.com or getafreelancer.com specifically for the task of submitting articles to directories. You shouldn’t have to pay more than 50 cents per submission, probably much less.
Look at service provider feedback and make sure they’ve actually completed article submissions in the past. It’s not hard but it does require attention to detail. In short, make sure you do a test run beforehand.
You don’t want to have to clean up someone else’s mistakes.
If you take advantage of these 3 article submission efficiency techniques, you will increase your article writing production immensely. Your next task is to speed up your article writing. You’ll be well on your way to getting the traffic you’re desperately seeking. And, you might actually have fun!
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Why Measure Your Website When You Don’t Sell Online?
Posted by: | CommentsWhat if every week you place a stationery order for you business? Pens, paper, staples and so on. And what if every week when that stationery order arrived you were only delivered 10% of what you’d paid for?
Wouldn’t you want to track down what was going on?
Well, the same principle applies to your website, even if you’re not directly selling online.
After all, what if the overall cost of your website is more than its worth to your business? Unless you’re measuring what is going on, it could be that week after week, you’re only being delivered 10% of the business that you’re paying for.
But I’m not online to make money, it’s just for general brand awareness
Surely if you just have a brochure site or an information site, you don’t need to worry about measuring? The site is just about letting people know you are there, right?
Wrong
For what is the ultimate point of generating that awareness? There is still an action attached to it somewhere – be it a phone call, an invitation to quote, a sale a year down the line. It’s the reason your business exists.
Whatever it is that you want people to do once they have awareness of your business. That’s what you need to measure.
Measuring lets you decide if the benefits you receive from your website justify the price you are paying. Because every website has a cost, even if it is just in terms of time.
Measuring sounds difficult
Measuring is about ensuring that you are achieving success outcomes that are worth more than you’re paying for them. It will show you if the money you are spending on your website and marketing is making you richer or poorer as a result.
Measuring doesn’t have to be difficult and there are plenty of tools out there. Web analytics software, Excel spreadsheets, even just an old fashioned calculator will help. But tools alone can’t tell you the answers. Measuring does require some thinking on your part.
Your brain is the most important measurement tool there is
To get started, think about how much a successful outcome is worth to you. And it doesn’t just have to be sales. Newsletter sign-ups have a value, so do phone inquiries or speaking engagements. The important thing is to give the success outcome a cash value, even if it doesn’t have a specific price attached to it.
For example, you may decide a newsletter sign up is worth £50. From then on, its pretty clear that you don’t want to be spending more than £49.99 to achieve that sign up.
Also keep a note of how people heard about you.
Online this can sometimes be tracked automatically. But offline the chances are you’ll need to ask. You may discover, for example, that 25% of your phone enquirers saw your website prior to calling. Once you can measure that and assign a rough monetary value to those calls, you’ll soon be able to judge if the website is a cash cow or a money pit.
Website measurement is not just for businesses that sell directly online
By measuring, you can ensure your website is earning its keep. And that applies to any organization spending money, time and energy on their website.
If the evidence shows that the website isn’t shaping up, you have the choice of fixing it or dumping it. Either option beats continuing in the dark week after week.
No more putting up with only 10% of the business that you’re paying for. Just like you’d track down those mysteriously elusive pens, pencils and staples, website measurement means you can track down that missing website business too.
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